This translation is provided for your convenience. If there is any difference, the Portuguese version prevails.
Vita Imagem (Rossoni, Piotto & Cia. Ltda., CNPJ 00.384.013/0001-01) respects your right to request the deletion of your personal data, provided for in article 18 of the Brazilian General Data Protection Law (Law No. 13,709/2018). This page explains how to request the deletion of data processed through our digital channels, including WhatsApp service, provided through the official Meta API integrated with the Chatwoot platform.
1. Which data can be deleted
- your WhatsApp conversation history with Vita Imagem (messages, audio, images and documents sent);
- phone number, name and WhatsApp profile photo stored on our service platform;
- registration data for sending communications, reminders and promotional messages;
- other personal data that we are not required to keep by law (see item 4).
The Vita Imagem app registered with Meta does not offer Facebook login and does not collect data from your Facebook or Instagram accounts. Therefore, there is no data from these accounts to delete.
2. How to request deletion
Data deletion, including of your WhatsApp conversation history, must be requested by email only. Deletion requests are not accepted through WhatsApp, by phone or in person.
Write to dpo@vitaimagem.com.br with the subject “Data deletion request”, stating:
- full name;
- CPF (Brazilian tax ID);
- phone number (with area code) used on WhatsApp;
- which data you want deleted (for example, “my entire WhatsApp history”).
If the request concerns data of a minor or of a person under your responsibility, the legal guardian must make the request and provide proof of that status.
3. What happens next
- Identity confirmation: we may ask for additional information to confirm that the request was made by the data subject. This prevents third parties from deleting or accessing your data.
- Deadline: we reply by email within 15 (fifteen) days, giving the protocol number of the request.
- Deletion: the data is deleted from the service platform (Chatwoot) and from our communication records. Your number is added to the do not contact list, so that you do not receive new messages from us, unless you contact us again.
- Confirmation: you receive an email confirmation that the deletion has been completed.
4. Data we must keep by law
Some data cannot be deleted immediately because the law requires Vita Imagem to keep it, such as:
- the patient’s medical record, including reports and exam images, which must be kept for at least 20 years from the last entry (Law No. 13,787/2018);
- tax and billing documents with health plans, for the periods set by tax law;
- data needed to exercise rights in judicial or administrative proceedings.
In these cases, we will tell you which data was kept and why. It will be blocked for any other use and deleted at the end of the legal period.
5. Data kept by WhatsApp itself
Deletion by Vita Imagem does not erase the messages stored on your own device. To delete them, open the conversation with Vita Imagem on WhatsApp, tap the contact name and choose “Clear chat”, or press and hold the conversation in the list and choose “Delete chat”. The data WhatsApp keeps about your account is governed by the WhatsApp Privacy Policy.
6. Questions
Contact our Data Protection Officer by email at dpo@vitaimagem.com.br or by phone at +55 (45) 3576-8500. See also our Privacy Policy and our Terms of Use.